Abi Wasserman is the Co-Founder of PMAssist, where she helps property management companies systemize their operations, strengthen their marketing, and scale sustainably. With over 15 years in the industry, she’s worked with management companies nationwide to turn everyday chaos into efficient, repeatable systems. Abi serves as Marketing Co-Chair for the NARPM® Atlanta Chapter and the Southern States Conference and is a frequent speaker at state and regional events, including Georgia, Texas, North Carolina, and Nashville NARPM. Her teaching style blends creativity, structure, and humor—rooted in the Kaizen philosophy of continuous improvement. Expect a session that’s hands-on, practical, and full of real strategies you can take back to your team.